You can study all the methods of UX design, but what do you bring to your work? Adaptive Path Co-Founder Jesse James Garrett has spent more than 15 years working alongside some of the most talented designers in the world. In this talk, he shares the personal qualities that he's seen make them successful and ways all designers can cultivate these qualities in themselves.
Jesse James Garrett is Co-Founder and Chief Creative Officer of Adaptive Path, a groundbreaking user experience design consultancy now part of Capital One. His contributions to the field of user experience include creating the seminal Elements of User Experience model; developing the Visual Vocabulary, a notation system for documenting user experience design; and defining Ajax, an approach to creating dynamic Web applications. Jesse has received Wired magazine's Rave Award for Technology and was named one of the "50 Most Important People on the Web" by PC World.